Today there are more blogs popping up on the internet than ever before. Some of the main reasons is that they are easy to set up, sometimes free, and create an outlet for personal opinion and content for businesses. The key to growing your blog is through your readership. This means that when someone does find your blog and finds the content interesting are they more likely to bookmark your site, add your RSS feed to their Yahoo MyPage, or just never come back. Since there are still a lot of people that are not aware of how to subscribe to a blog what others way can you keep them informed when there are changes? A great push method is through email.

Since most people on the internet have email why not use that vehicle to keep them up to date on your blog and keep them coming back. A company called Zookoda has developed a great email marketing for bloggers. The great thing is that it is free to sign up for and can be easily integrated into any blog. We would look to use this to push content out to our customers when we get a new service or some new content that they would be interested. Zookoda offers you the blogger some great reporting tools to understand how many subscribers you have, who is reading your emails, and much more. They are all Spam compliant as end users must opt-in to receive the emails. They just reported at the end of February that their circulation has reached 2 million. They are truly offering a unique solution to the rising tide of bloggers who are getting online today.