Everyone who wants to know how to drive traffic to their website or blog. There are many different ways in which to drive traffic the key to most successful, long term online businesses is to keep them coming back. Blogs are no different and now there is a great way to engage your readers as well as keep them up to date on the latest blogs that you have to offer. While some people understand the concept of RSS feeds and how to subscribe there are more people who are not savvy enough to do it on their own.
By using a free service from Zookoda.com that will enable you send blog email to your readers you capture a much greater audience. Instead of waiting for them to refresh their RSS feeds you can push the information out to your audience. You can customize your newsletter to match your blog theme and colors and design some eye catching designs. Plus probably the most valuable feature is the ability to track the response rate of your newsletters. This is a critical piece as you can constantly update your newsletters to see which ones are being read or never opened. This is one piece in the marketing arena that most owners will miss. They feel that if they have the consent of the user to send them an email that they will read it and hopefully respond. If you can track which ones are actually making it to your customers and which ones are being bounced you can more accurately assess your ROI. You can have a feature enabled that will allow you to track click through rates. This is important if you are trying to get people to a specific article or specific website and want to see if they actually click on the link.
Zookoda.com will help you keep track of those who subsribe and those that opt-out to keep a nice record for any potential Spam issues. Since all of your subscribers have to opt-in to your newsletter or email this chance is greatly diminished. This a free service to help bloggers looking to increase and grow their reader base.
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